Crowdfunding is an online method of financing for projects, companies such associations. The crowdfunding players are numerous, but we will simply quote the best known KissKissBankBank, My Major Company or Ulule.
These projects are often concrete, a company X needs a certain amount of money to make the prototype a product that will bring to market
. For companies, compare their products to finance online is very interesting, it allows them to test the market. If individuals are willing to donate for the product to be implemented, they will be inclined to buy it later. Generally these are gifts with counterparties, that is to say, firms set bearings from which they offer more or less important gifts.
It begs the question: Are donors interested in the final product or by the proposed consideration?
It's the same for associations. Submit projects to crowdfunding is having an immediate opinion from the audience. If the project of the association does not reach its goal, it is likely that it is not good and that the public expects more action from the association. The project may be necessary and logical, however, if the public is not receptive, the association must absolutely take into account.
Nothing prevents the association to conduct less "popular" projects in parallel. But if the public donated for projects, it becomes somehow responsible and actor of the association. This may be the first étapeavant a commitment on the ground, or in the case of the project for which the donor has made his donation to a loyalty to the association.
The added value of crowdfunding is that the associations reach a wider audience and thus receive more donations. And even if it necessarily creates cool guy "credit card" (about 2% of donations if you only pass by PayPal on your website, 8 to 10% among major players such My Major Company, Ulule or KissKissBankBank) the generated gains must be taken into account.
So yes, we think crowdfunding is a way to attract more donors. But crowdfunding alone does not restore trust associations. This is why DonaSafe offers donors unsuivi on the proper use of grants and implementation of projects by the association. DonaSafe go through when you are an association is to give assurance to your patrons that their money will be used as they ontdécidé. The big difference between DonaSafe and other crowdfunding platforms is that DonaSafe takes no commission on donations made by your donors. Associations remunerate DonaSafe compared to donations received, but on their other budgets (communication, operational costs, etc ...). And in DonaSafe, we believe that for donors, this can make all the difference.
These projects are often concrete, a company X needs a certain amount of money to make the prototype a product that will bring to market
. For companies, compare their products to finance online is very interesting, it allows them to test the market. If individuals are willing to donate for the product to be implemented, they will be inclined to buy it later. Generally these are gifts with counterparties, that is to say, firms set bearings from which they offer more or less important gifts.
It begs the question: Are donors interested in the final product or by the proposed consideration?
It's the same for associations. Submit projects to crowdfunding is having an immediate opinion from the audience. If the project of the association does not reach its goal, it is likely that it is not good and that the public expects more action from the association. The project may be necessary and logical, however, if the public is not receptive, the association must absolutely take into account.
Nothing prevents the association to conduct less "popular" projects in parallel. But if the public donated for projects, it becomes somehow responsible and actor of the association. This may be the first étapeavant a commitment on the ground, or in the case of the project for which the donor has made his donation to a loyalty to the association.
The added value of crowdfunding is that the associations reach a wider audience and thus receive more donations. And even if it necessarily creates cool guy "credit card" (about 2% of donations if you only pass by PayPal on your website, 8 to 10% among major players such My Major Company, Ulule or KissKissBankBank) the generated gains must be taken into account.
So yes, we think crowdfunding is a way to attract more donors. But crowdfunding alone does not restore trust associations. This is why DonaSafe offers donors unsuivi on the proper use of grants and implementation of projects by the association. DonaSafe go through when you are an association is to give assurance to your patrons that their money will be used as they ontdécidé. The big difference between DonaSafe and other crowdfunding platforms is that DonaSafe takes no commission on donations made by your donors. Associations remunerate DonaSafe compared to donations received, but on their other budgets (communication, operational costs, etc ...). And in DonaSafe, we believe that for donors, this can make all the difference.
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